Sheldon Lobel

DLS Design created this logo for Sheldon Lobel PC, a law firm handling zoning, land use and real estate in New York, in 2004. Originally just a stylized “L”, we added multiples of the shape and found it evokes either a row of buildings with their shadows, or an aerial view of the corner of a building, depending on how you look at it. Almost twenty years after we designed the logo, it is still in use by the firm.